Reinforcing the company’s edge computing portfolio is among key priorities
London, UK [November 9, 2021] – Vertiv (NYSE: VRT), a global provider of critical digital infrastructure and continuity solutions, today announced that Birgit Jackson has been appointed as director of the integrated racks and IT solutions business in Europe, Middle East and Africa (EMEA).
Jackson will report to EMEA president and global channel leader Giordano Albertazzi, and is tasked with developing strategies and directing a team to help Vertiv’s continued growth and leadership in the IT channel market. She replaces Alex Pope, who has recently been promoted to global vice president for edge systems.
Jackson joins Vertiv with over 20 years’ experience in global product management, which has seen her define product lines, positioning and price structure; lead on product strategies for European sales regions; and direct marketing and communications initiatives.
“It’s an amazing time to join Vertiv”, said Albertazzi. “We saw a strong increase in our channel partner base across EMEA and just in 2021 we have rolled out over 20 new products that are brought to market through our channel partner network. Continuing to attract the very best into our business is vital to fuel our growth further. With her strong track record of strategic and decisive business leadership, as well as her extensive product management experience, it’s clear Birgit belongs in this category.”
“We are living through a time of accelerated digital transformation”, said Jackson. “Critical infrastructure now has utility status and I’m really excited to join a company at the forefront of creating and implementing the IT solutions that are going to power the digital world. I look forward to helping customers integrate and utilise Vertiv’s expansive product range and focusing on key strategic priorities like building the company’s already impressive edge computing portfolio.”
Vertiv has been increasingly investing in the IT channel route-to-market over the past few years, starting with the launch of its enhanced Vertiv Partner Programme (VPP) in 2019, and progressively developing a series of new edge products including the plug-and-play micro data centre Vertiv™ VRC-S, and highly-efficient single-phase uninterruptible power supply (UPS) systems such as the Vertiv™ Edge Lithium-Ion. In March 2021, Vertiv announced additional investments in people, tools, programs and a new global Partner Relationship Management (PRM) system to streamline interactions and increase profitability for partners. Vertiv has also been conducting thorough research to define standard models for deploying edge computing infrastructure, helping businesses to cut costs and deployment times.
To hear from Albertazzi, Jackson and other industry leaders about latest trends set to define the channel in 2022 and beyond, join the Vertiv EMEA Annual Channel Summit & Awards, “Keep IT Running”, on Wednesday, November 17th 2021 from 11:30 to 15:00 GMT.
For more information, and for the latest news and content from Vertiv, visit Vertiv.com.
About Vertiv
Vertiv (NYSE: VRT) brings together hardware, software, analytics and ongoing services to ensure its customers’ vital applications run continuously, perform optimally and grow with their business needs. Vertiv solves the most important challenges facing today’s data centers, communication networks and commercial and industrial facilities with a portfolio of power, cooling and IT infrastructure solutions and services that extends from the cloud to the edge of the network. Headquartered in Columbus, Ohio, USA, Vertiv employs approximately 21,000 people and does business in more than 130 countries. For more information, and for the latest news and content from Vertiv, visit Vertiv.com.
Forward-Looking Statements
This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27 of the Securities Act, and Section 21E of the Securities Exchange Act. These statements are only a prediction. Actual events or results may differ materially from those in the forward-looking statement set forth herein. Readers are referred to Vertiv’s filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K/A and any subsequent Quarterly Reports on Form 10-Q for a discussion of these and other important risk factors concerning Vertiv and its operations. Vertiv is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.
CONTACT
Emily Moggridge
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E emoggridge@mww.com
